
As a busy mom of two I am always looking for ways to save time and money. There are many moms and consumers out there who feel the same. With the economy the way it is, it’s just plain smart to be wise with your money.
I spend a lot of time clipping coupons and watching the sales in order to save money on my grocery bill. I can usually save about 75 to 80% off my bill. You also might find me shopping the clearance racks in clothing stores. You might even go so far to say you might come to my house and find my new recipe for homemade foaming hand soap sitting on the bathroom counter. So I guess you could say I fit the bill of a frugal mom or savvy shopper.
Lately I have been hearing that there is a big misconception about “Savvy Shoppers”. I have heard comments that savvy shoppers or frugal shoppers are not the right targets for certain products or savvy shoppers never have nice things. Being frugal doesn’t mean being cheap. What I mean by being cheap is low quality ( not getting a good deal, like my motto says).
Being a savvy shopper just means being a smart shopper. Yeah, sure we like to get a good deal but we also don’t want to skimp on quality either. We know as consumers that buying a low quality product will just cost you more in the long run. I find (as do other savvy shoppers) that taking the time to save money on groceries and being frugal in other areas makes me feel good about spending money on higher quality products. For example, I just saved 80% off my grocery bill yet I got a cute new outfit from Ann Taylor Loft. I mean, I like high quality items and nice things for my home. If I want to buy them they need to be of value to me. I also need to pick and choose in what areas I want to save in. Let’s not forget about gifts and word of mouth either. We all have that certain someone who is hard to buy for and I usually spend more money on those people than I would for myself. And don’t forget a lot of these savvy shoppers are very social and know a lot of people. Word of mouth goes a long way. If they don’t buy it they may know people who will and would love to pass the information on to someone else. Do you know how many times in one day I recommend a product? I think it’s funny because I am seeing a trend now that the economy has changed, people are starting to really think about what they spend their money on. I have people who are barely making it who read my blog but I also have people who live in $300,000 homes who read my blog. It’s not just penny pinching moms who are trying to save a buck anymore. I think everyone is trying to make a conscious effort to be wise about their spending these days.
I hope companies, media, etc. will remember this when working on story content or promotions for the future.
Melissa from “Saving Sense” and I have been talking about this on Twitter and you can check out her story as well here. While on twitter we had several people make comments about this issue and I thought I would share them with you:
babygoodbuys@ I hate that, too! I buy top of the line, just at absolute rock-bottom prices. I’m a brand-name-loving bargain hunter
Tworkathome@ Tellem we R broke but we R bourgeois lol! Just because we R savvy doesn’t mean that we don’t want the best 4 our families
ChristieJarvis@ wow seriously! I have tons of name brand, high quality stuff that I got for free or VERY cheap!
mindicherry@ yep – they just can’t imagine why I am not jumping to give them free advertising (exceptions made for PR people I like
)
AdorableDiapers@ It’s insulting, too. Oh well.
mindicherry@ I love when they send me nothing but a press release, then email me 3 days later asking why I haven’t posted it yet!
jantallent@ It is their loss if they let petty minds ruin their business.
4TheMommas@ I hate that they think we don’t spend money! I may save money, but I never skimp on quality!
JulieFBT@ Who did that? Of course we buy top of the line products, we just pay less because we’re savvy shoppers.
Tworkathome@ You can tell they don’t read our blogs can’t you. All that Ghirardelli chocolate says otherwise doesn’t it lol
PoorSanta@ Actually most of us have Champagne taste and beer budgets… anyone can go out and buy cheap junk
momAgenda@ Me too; cheap shampoo, expensive shoes!
Let us know how you feel about this?

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